A dude replied to my email the other day (about the importance of FEEDBACK on your copy) with this note: ===== I ****THINK**** that has been my biggest issue. I've been …
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LOL, found one of my first ever sales emails from 2016 and it’s awful
You’ll love this one: I found an email I wrote in 2016! And … HOLY SMOKES IS IT AWFUL 😳 If someone pitched me with this copy I’d close the email in 10 seconds. (Especially because the …
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My worst-kept client-getting secret
In my inbox this morning, I found an email titled: “Peep Laja recommended I contact you about copywriting” Sure catches the eye, right? The email was from Maneesh Sethi, founder of Pavlok, …
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3 bear-y good ways to become a copy cub
Today I found this email hiding in my Gmail spam folder: ===== Subject: I really enjoy your emails. Hi Daniel I hope this email finds you well. I have a question for you. I am doing …
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How to get copywriting referrals (my pitching guide)
All right! Game on. Today's the email you've been waiting for. I’ve eaten lunch (and a few squares of chocolate for energy) … I’ve got a Japanese babysitter for the kids …
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No offence, but I can tell you’re a rookie copywriter
I can spot a rookie copywriter within 3 seconds of opening their first sample. Want to know how? Easy: I simply read the first line of the body copy. Not the headline, or the subject line …
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