The Persuasive Page
Daily copywriting tips from The Persuasive Page
By Daniel Throssell
You’ll love this one: I found an email I wrote in 2016! And … HOLY SMOKES IS IT AWFUL 😳 If someone pitched me with this copy I’d close the email in 10 seconds. (Especially because the …
Continue Reading about LOL, found one of my first ever sales emails from 2016 and it’s awful →
By Daniel Throssell
In my inbox this morning, I found an email titled: “Peep Laja recommended I contact you about copywriting” Sure catches the eye, right? The email was from Maneesh Sethi, founder of Pavlok, …
Continue Reading about My worst-kept client-getting secret →
By Daniel Throssell
Back in 2017, my best friend Tom (who is an American … long story) came to Australia for a year, and lived at my place. We'd done short visits before, but that was the longest we'd been …
By Daniel Throssell
Today I found this email hiding in my Gmail spam folder: ===== Subject: I really enjoy your emails. Hi Daniel I hope this email finds you well. I have a question for you. I am doing …
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By Daniel Throssell
It was 2:43am in New York City. … which is probably why when I called my friend Steven over Zoom, I was not quite expecting what I saw when he picked up. He was standing there in the …
By Daniel Throssell
All right! Game on. Today's the email you've been waiting for. I’ve eaten lunch (and a few squares of chocolate for energy) … I’ve got a Japanese babysitter for the kids …
Continue Reading about How to get copywriting referrals (my pitching guide) →