The Persuasive Page
Learn copywriting from "Australia's Best Copywriter"
By Daniel Throssell
[Update 23 July 2023: Two and a half years after publishing this post, Stefan found it while he was Googling himself like a narcissist, and decided to write an email about it to his email list making …
Continue Reading about Why Stefan Georgi is wrong about the dangers of AI for copywriters →
By Daniel Throssell
Pop Quiz:How many emails should you send someone the day they join your email list? Go on, I'll give you three seconds to answer. ... ... ... okay, time’s up. Pencils down, eyes front. …
By Daniel Throssell
(Yes, 200%. No, that's not a typo.)In 2020, for my own email list , I invented the “Parallel Welcome Sequence” — a radical, fresh take on the traditional “autoresponder”. It gets insanely high open …
By Daniel Throssell
Last night I got an email from A-list copywriter Ben Settle that raised my eyebrows. Why? Because he opened the email by quoting an email one of his “freelancer customers” had sent him. And …
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By Daniel Throssell
All the coronavirus craziness has led to a very interesting phenomenon here in Australia: I call it ‘Bog Roll Buy-Up Syndrome’. (If you’re not privileged enough to have been born in …
Continue Reading about The truth behind ‘bog roll buy-up syndrome’ →